First Watch

First Watch

★★★★★4.4(558 Google reviews)

Crema's Take

“First Watch is Oxford's go-to breakfast destination where the shrimp and grits and pancakes are legitimately exceptional, drawing a consistently happy crowd that treats it like their second home. The service moves at an unhurried pace that actually works in your favor—you're here to linger over coffee and a full menu of traditional but carefully executed breakfast dishes, not to rush through. If you want a place where the mood is genuinely uplifting and everything from the food to the atmosphere feels intentional, this is your spot.”

What to expect

Classic coffee drinks done right. A slow-sit spot, good for meetings. Full breakfast on the menu. Family friendly.

Traditional drinksSlow sitMeetingsFamily friendlyFull breakfast

Google Reviews

See all on Google →
stevie weeks
★★★★★2 months ago

Favorite place by far fir breakfast. Traditional and tasty healthy options

Rachel Weaver
★★★★★3 months ago

Wonderful place for breakfast and brunch in Oxford. I had such a great experience at First Watch, and it’s honestly one of those places that just puts you in a better mood. From the second I walked in, the atmosphere felt warm and welcoming. It’s bright, clean, and comfortable,…

Chandra Echols
★★★★★4 months ago

Everything was excellent the food was amazing, service swift and friendly, comfortable atmosphere. I've already gone back for a second visit and plan to be a regular whenever I'm in there area

Wade Vance
★★★★★6 months ago

First time customer and this was such a great experience. The food, service, and the atmosphere was all wonderful. Highly recommend and will definitely be back!

Sharon White
★★★★★10 months ago

This is the best breakfast experience ever, everything is delicious, so you can’t go wrong on your menu choices! Enjoy! The best pancakes and shrimp and grits Ong!!

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