Roasting Plant Coffee at The Fresh Market

Roasting Plant Coffee at The Fresh Market

3712 Lawndale Dr, Greensboro, NC

★★★★★4.9(17 Google reviews)

Crema's Take

Tucked inside The Fresh Market, this outpost delivers a surprisingly elevated coffee experience anchored by the mesmerizing Javabot—a robotic roaster that freshly roasts beans right before your eyes—making each cup feel like a front-row seat to craft coffee theater. The team matches their espresso and pour-over excellence with genuinely exceptional pastries, particularly their acclaimed tiramisu, and extends that same meticulous attention to detail in their service, creating an atmosphere that consistently surprises visitors who expected "just a grocery store coffee spot." Whether you're ordering a traditional cappuccino or one of their inventive specialty drinks, there's a palpable sense that freshness and quality aren't just taglines here—they're the entire operation.

What to expect

Espresso-focused, with a pour-over program. Pastries on the menu.

Craft espressoSpecialty drinksPastriesPour overTraditional drinks

Google Reviews

Jessica Cole
★★★★★2 years ago

Unbelievable! Beautiful food, for a foodie this place is beyond heaven. Fresh is the name of the game. Best piece of tiramisu I’ve had in almost 20 years. Just beautiful food, great products and service. Highly recommend this place for any foodie and anyone who appreciates good,…

Carlos SparXz
★★★★★3 years ago

Very very solid spot for coffee. I’ve actually been to their location in Detroit but the fact that this was in a grocery store made me a little hesitant. I was wrong. They had a great coffee selection but also had a passionate barista behind the counter which really made it a…

Suzy Leach
★★★★★3 years ago

Great coffee and equally delicious smoothies!!! The service is absolutely the BEST in Greensboro and the atmosphere can’t be beat!! Highly recommend this for anyone who’s looking for fantastic coffee, the best beans, fresh food and an amazing staff.

Linda Wharton
★★★★★3 years ago

Hello everyone, I wanna share with you About an amazing experience, at the roasting plant. located at the Fresh Market Lawndale Dr., Greensboro. Can I tell you the service is excellent, the coffee is out of this world. My favorites are, Jamaican blue Mountain along with…

Matt Johnson
★★★★★3 years ago

I was in town on business and stopped by The Fresh Market. I was blown away by their attention to fresh coffee!! The Javabot is incredible, roasting amazing coffees fresh right before my eyes, then grinding and brewing a fresh cup just for me?! Jacob was kind enough to take…

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